Purchased this product primariliy because of the mcp connectivity. I had originally purchased the followr line of products on a much larger tier prior to mcp really catching on as it has. Since then, my workflow has changed and mcp has become a much larger connector in the many things that i do wth A.I. and the other product does not offer it AT ALL.. this came in the clutch simply because of this alone. Ease of setup and use made it super easy to integrate. If they eventually offer a white label or agency, I may totally abandon the other application and that is unfortunate as I paid a lot for the platform only to not use it. Works easy with claude, chatgpt, and others.. good stuff people!