I have bought a lot of tools on AppSumo, and editor.do is near the top of the list. I moved my personal brand site over to it and am building a company site on it too, and both experiences have been smooth.

Two things stand out:

Speed. The sites load fast, and the editor itself is quick to work in. I spend my time building, not waiting.
Customization. I can get pages to look the way I want. Layout, styling, and content are all easy to adjust, so the end result looks like my brand and not a template.
If you need a professional site up quickly and still want real control over the design, this deal is worth grabbing. Easy 5 tacos from me.